Client:

Quencher.

The brand has become a generic name for fruit flavoured drinks in Kenya.

Excel Quencher was the first to introduce, in East Africa, the 1 litre, 2 litre and 500ml dilute-to taste bottles to the market.

Excel Quencher was first to use, in East Africa, the 200ml PET bottles for its ready-to-drink range.

Bottles with sports/nozzle caps were first used, in East Africa, by Excel Quencher for the ready to drink products.

Excel Chemical Ltd’s mission statement is adopted from Aristotle.

Excel Quencher fruit flavoured drinks are available in six exciting flavours

Excel Quencher Life was first to introduce a ‘No-Deposit No-Return’ Bottle Concept for its 18 litre size – which guarantees safety and hygiene.

Excel Quencher Fruity was the first in Kenya, and the neighbouring region, to introduce 200ml size for the product category in Kenya.

Excel Quencher’s brand promise is Quality, Trust, Value and Refreshment.